Monday, July 13, 2015

Squeeze Pages and Autoresponders - The Affiliate Marketer's Best Friends

Want to get your slice of the pie?

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The autoresponder and squeeze page are two of the most effective affiliate marketing tools out there. The simple squeeze page, when combined with the autoresponder, will help you market to your target audience effectively and easily. This affiliate marketing strategy is especially effective for high payout conversion promotions. To start off, you'll need to write (or hire someone to write) a lot of content for your home website. Build a website that offers information about the topic of your choice. Stay away from anything splashy or schmoozy and instead provide respectable, useful information. But don't give away the best information - build up anticipation by doling out useful gems that lead to a need for your final offer, the information or service or product that is provided in your high payout offer.

Secure their contact information so you can market directly to them. One good strategy is to have a few free pages of content on your site, but require free registration with email address for them to see the other pages (that have your good stuff, but not your gems on it).

Use the email address to send them a value-packed email with good useful tidbits in it. Follow up with another useful email that includes a small offer, something that probably won't pay well to you, but is free for them and doesn't require a lot of commitment - maybe just their contact info again. Send them a follow up email after that with additional information and your pitch for your big offer, the one you really want to sell.

This is a multi-step process, but a copywriter can help you get the emails and web pages written. An autoresponder can also ease the process, since you won't have to manually send all those emails.

This strategy works because you will establish yourself as trustworthy, increasing the chances that people will try your offers.

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