Why You Should Carry Other People's Business Cards With You

Anyone in business understands the prudence of carrying business cards with them wherever they go. You never know who you will meet when you are out, and whenever you meet people, you never truly know who that person is or who that person might know. With a stack of business cards at the ready, you are always prepared to pass one along to someone who might prove to be a future client or customer. But while most people in business know the benefits of carrying business cards with them, and practice this sound business practice without any problems, far fewer businessmen and businesswomen ever think to carry around business cards that belong to someone else. Carrying others' business cards can be very prudent indeed, and here are just a couple reasons why.

When you are dealing in business, conversations with strangers are golden. Every opportunity to talk to someone you do not know just might be the exact opportunity you have been looking for. But oftentimes, people will be turned off if they think you are starting a conversation with them strictly because you wish to sell them some sort of product or service. Naturally, people are protective of their money; they don't want to talk to you if they think you're trying to get some of their money in your pocket! But with business cards that belong to others, you are always equipped with great conversation starters. Say you overhear someone in a restaurant talking about how they need a plumber. With your favorite plumber's business card stashed away in your wallet, you are ready to jump into the conversation. "Pardon me, but I heard you mention your need for a plumber; here, take this card - this guy has worked on our house before, and he has been great!" In this way, you have now become a part of their conversation, and you never tried to sell them anything at all. Eventually, the conversation is sure to circle back around to you, and to what you do.

Also, people are inclined to remember someone who helped them out without any promise of something in return. You are sure to unload one of your own business cards once the conversation comes back around to you. This person is sure to remember you next time they need a product or service like yours, and you will have a new client or customer on your plate!

This might seem like a small step in improving your business, but you never know what "small step" might turn into your next big thing.

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